"We're excited about the amount of customer interest we've seen in the Upgrade Plus program over the past couple months," Jason Bonfig, Best Buy's chief merchandising officer, said in a statement. If they trade it in for another MacBook, payments merely continue and Best Buy "will make the final payment on behalf of the customer." Best Buy will also cover the final payment if a customer turns in the laptop instead of upgrading or paying the final price. Best Buy's program starts at $20 per month for a $999 MacBook, with $280.35 remaining to pay on the device, if customers are approved for a 0% interest rate after a credit check.
The move, which offers financing options through Citizens Financial, is among the first of its kind to bring smartphone-like payment and upgrade programs to the computer market. In each case, customers can finance an Apple computer over 36 months, with options to buy it outright at the end of the three-year cycle or turn it in for a newer model. Best Buy on Tuesday expanded its Apple computer upgrade program less than two months after its launch, helping people finance an iMac or Mac Studio desktop, in addition to its existing MacBook laptop offer from October.
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